Senior UX Designer

Hello! I'm
Priyanka Rath

Designing intuitive digital experiences that solve complex problems and create meaningful business impact.

I craft scalable, human-centered UX strategies and design systems that align user needs with business goals through research, interaction design, and thoughtful problem-solving.

View My Work Download CV
Priyanka Rath - UX Designer profile photo

What I Do

Creating user-centered digital experiences through strategy, research, and thoughtful design.

UX Strategy

Product vision, experience strategy, UX workshops, and design direction.

UX Research

User interviews, journey mapping, usability testing, and insights-driven decisions.

Interaction Design

User flows, wireframes, prototypes, and intuitive digital experiences that improve usability.

Design Systems

Scalable design systems, design tokens, component libraries, and consistent UI patterns.

Featured Projects

Selected projects showcasing my approach to solving real user and business challenges.

Project 1
B2B E-commerce
Improving B2B Product Evaluation Experience

Improved product evaluation, information clarity, and inquiry flow for business buyers.

UX AuditProduct Design
View Case Study
Project 2
Non-profit
Redesigning an NGO Content Platform

Improved content discovery, donation journeys, and volunteer engagement through an intuitive experience.

NGOUX AuditWebsite Redesign
View Case Study

Areas of Expertise

Applying research, strategy, and design thinking to create intuitive, accessible, and scalable digital experiences.

UX Strategy
User Research
Information Architecture
Wireframing
Prototyping
Interaction Design
UI Design
Usability Testing
Heuristic Evaluation
Accessibility (WCAG)
Design Systems
Problem Solving
Cross-functional Collaboration

What Clients Say

Real stories from real clients I’ve worked with.

VT

Vamshi Thalluri

CEO • ActiveGen, USA

Working with Priyanka was a breeze. She is creative, responsive, and effective. Her designs boosted our leads, traffic, and engagement noticeably.

GF

GenZ Farms

Founder • GenZ Farms, USA

Priyanka transformed our website into a beautiful, user-friendly tool. Her design skills and clear communication made the whole process smooth and effective.

QS

Qamar Serif

CEO • Skymetal Recyclers, NZ

The new branding Priyanka developed for us received fantastic feedback. Our engagement soared—and she nailed our vision perfectly. She understood our vision perfectly.

VS

Vital Solutions

Founder • Vital Solutions, USA

Priyanka skillfully brought our website vision to life, delivering a sleek, functional, and visually impressive online presence that surpassed our expectations.

RT

ROTI

Assistant Director • ROTI

Priyanka redesigned the website with a fresh, user-friendly look with clarity, modern aesthetics, and a smoother user experience that made navigation much smoother for members.

IO

Ipicol Odisha

Marketing Head • IPICOL Odisha

Priyanka gave our website a modern, professional facelift. The new design feels fresh, user-friendly, and perfectly aligned with our organization’s vision and communication goals.

Get In Touch

Looking for a UX designer to improve your product or discuss a new opportunity? I'd love to hear from you.

Let's Connect and Build Something Great

Schedule a Call Download My Resume
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